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Kinnow Export Coaching Program

On demand of kinnow industry, Pakistan Horticulture Development and Export Company (PHDEC) had organized Kinnow Export Coaching Program (ECP) from 10 to 11 November, 2010 at Orange Research Centre (ORI), Sargodha. Kinnow growers, processors and exporters attended the program.

Workshop Inauguration

Workshop was started with recitation of Holy Quran by Mr. Sohail Mazher Project development Officer ASLP and Nat by Mr. Muhammad Hussain Laboratory Attendant CRI.

Haji Muhammad Azam inaugurated the program with vote of thanks of PHDEC for arranging such informative workshop. He commented that only PHDEC is single department in kinnow area which has good exposure to conduct such trainings and workshops. He appreciated past efforts which have been made for kinnow development and export. He coded the success stories of Citrus Global GAP, Russia and Iran export, SPS compliances awareness and implementation as references of PHDEC performance. He requested PHDEC to carry out such efforts and programs are very effective for kinnow development and ultimately for country prosperity.

Later on Professor Dr. Muhammad Afzal chief guest thanked PHDEC for inviting in the program. He briefed the beneficial impact of such trainings crop development and export. He also briefed current status of kinnow production and its insect pest threats which are effecting quality production and infact export. Similarly Mr. Altaf-Ur-Rehaman also thanked PHDEC for selecting their Institute for workshop. Both guests requested PHDEC officials to allow their officers to attend the workshop.

Introduction of Participants & Workshop

Assistant Manager Bhalwal briefed the completed program schedule of the workshop followed by introduction of all participants.

Presentation – 1 (Mr. Kashif Niazi Manger Marketing PHDEC)
He thoroughly covered the world marketing and trade scenario of kinnow, export procedures and documentation, advance marketing tools and export market promotion. There was good discussion amongst the participants because information was interesting and surprising for them. In the end of this briefing a documentary of Fruit Logistica Berlin was also shown to the trainees. Lunch was served after this session.

Presentation – 2 (Mr. Kashif Jamshed Manger ADDP)
This was very interesting session of the whole program in which almost all participants participated very actively and coded their comments. During this briefing white board, paper charts and cards were used which made this session very informative, interesting and easy to understand. Mr. Sohail Ayyaz helped this session by making cost heads of kinnow supply chain in excel which was later on compiled and copies were delivered to the participants. At the end of this session tea was served.    

Presentation – 3 (Mr. Altaf-Ur-Rehman Director CRI)
Module - I
He briefed the good agricultural practices of kinnow production. He also focused on the importance of nursery for quality production and modalities of nursery plant production. He briefed the selection criteria/ characteristics of kinnow nursery for good orchards.

Module – II (Professor Dr. M. Afzal Principle/ Dean Agricultural College Sargodha)
He briefed very technically and precisely about (IPM) insect pest management of the citrus. He enlisted the potential insect pests of citrus and their threshold level, their mode of attaché, life cycle, alternate hosts and control both natural and chemical. He discussed the die back of kinnow plants and other diseases effecting kinnow orchards.

Module – III (Mr. Sohail Mazher Project Development Officer ASLP)
Mr. Sohail briefed the main invasion causes of citrus rind blemishes and their overall impact on the export of Pakistan. He categorized these factors into physical and biological. Wind scars, mites thrips fungus attacks, mechanical injuries hail storms, and frost injuries were the potential factors of kinnow rind blemish. With this briefing first day activities were closed and on the request of hall it was decided to close next day briefing before lunch.

Presentation – 4 (Mr. Rahim Ahmad Khan AARI)
Module- I
The speaker had good command on the post harvest handling of horticultural crops especially kinnow. He described the good handling techniques at each critical points of kinnow supply chain from production to final shipment. Participants asked their quarries regarding shelf life factors of kinnow and he replied well and satisfied the question. 

Module- II (Haji M. Azam Chairman Kinnow Processors & Exporters Association)
On request of the hall speaker was specially requested to brief the method and preparation of fungicide concentration in both washing water and wax. He made clear concept of the participants about the PPM concentration of waxes and fungicides required during kinnow processing. He further briefed the importance of processing and cold treatment time frame required after picking and processing. High tea was served after this briefing. 

Presentation – 5 (Mr. Zeshan PAMCO)
Module- I
He described SPS compliances their requirements and importance in fruit and vegetable industry especially for export. He coded different food safety management systems and standards acquired from different countries. 

Module- II (Mr. Tariq Mehmood AM, PHDEC)
Assistant Manager Bhalwal described HACCP (Hazard Analysis & Critical Control Point) its formalities and implementation with special reference of kinnow processing industry. He also enlisted other standards like ISO 22000:2005, BRC and Global GAP required to ensure the kinnow quality for export markets. After this session lunch was served to the participants.

Presentation – 6 (Mr. Tariq Abbass Jafery MD Kold Kraft Pakistan)
In the last a special briefing was arranged on cold treatment of kinnow. He briefed the importance of cold treatment to kinnow for export markets. He described the main causes of cooling waste during kinnow storage. He suggested tips for conservation of cooling to save the electricity and lowering the input cost. He described the technology and mechanics of Freon and ammonia based cold stores their comparative costing, maintenance effectiveness for kinnow industry.

Certificate Distribution Ceremony

At the end of the workshop, certificate distribution ceremony was arranged. For this closing event CEO PHDEC was specially invited who spared very good time from his very busy schedule. All participants warmly welcomed the honorable CEO and expressed their feeling to find him with them. They thanked CEO PHDEC for arranging such wonderful and informative workshop for the development of kinnow. They asked different quarries to CEO and he updated them. At the end CEO addressed the concluding remarks and committed to arrange such trainings in future. He announced to copy this training for University of Sargodha in next month. He thanked CRI administration for sparing / providing space for this training.

At the end of session the CEO, PHDEC gave certificates to the participants.

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